Chris Bullard founded the Sound Mind Live Music Festival for Mental Health to help end the stigma around mental illness through the power of music, drawing on his own lived experience. Chris worked with the NAMI affiliate in NYC to start a music support group for musicians with mental health disorders. Sound Mind Live grew from there.

A former touring musician, Chris performed with acts such as Willie Nelson and Kris Kristofferson. Subsequent to receiving his MBA, Chris oversaw portfolio management at Acumen, a global non-profit impact investing fund focused on poverty alleviation. Chris founded Sound Mind based on personal experience overcoming mental health stigma after he was diagnosed with bipolar disorder in his mid-twenties.